Brandon Balentine

9647 West PQ Avenue · Mattawan, MI 49071 · (269)816-1353 · brandon@wootgraphics.com

20 years marketing experience -> 11 years affiliate marketing experience -> Affiliate. Marketing. Guru.

20 years marketing experience.

11 years affiliate marketing experience.

Affiliate. Marketing. Guru.


Experience

Director of Affiliate Marketing

PointClick, LLC

Onboard new affiliates and advertisers, maintain existing relationships, provide support for technical issues, setup tracking (pixels/postbacks), monitor click data, manage advertiser expectations, find qualified affiliates, prospect new advertisers, assess performance of various affiliate channels including social media advertising, ppc advertising, native advertising, among others. Maintain campaign budgets, optimize for KPIs, negotiate terms.

August 2015 - Present

Director of Marketing & Design

PointClick, LLC

Develop new, consistent branding for PointClickTrack.com, banner ad and landing page creation, UI and UX development for our CMS. Working closely with development team to implement changes.

September 2011 - August 2015

Project Manager

Agio Imaging

Oversee grand format digital print projects from prepress thru installation.

July 2005 - September 2011

Prepress Specialist

Agio Imaging

Import customer files, preflight customer files using Adobe Creative Suite, create RIP profiles including icc color profiles, create print layouts for optimal use of print substrates, create CNC files for rigid stock cutouts.

June 2003 - June 2005

Prepress Specialist

Preferred Printing

Typesetting, import customer files, preflight customer files using Adobe Creative Suite, create print layouts for optimal use of print substrates.

September 2000 - June 2003

Education

Lynda.com & LinkedIn Learning

Online Courses
  • SEO Foundations
  • Google Analytics 4 Essential Training
  • Google AdWords Training
  • Git Essential Training: The Basics
  • PHP: Object-Oriented Programming
  • PHP with MySQL Essential Training
  • Foundations of Programming: Databases
  • Bootstrap Essential Training
  • Foundations of UX: Content Strategy
  • Objective-C Essential Training
  • JavaScript Essential Training
  • Programming Foundations: Fundamentals
  • WordPress Essential Training
  • CSS Fundamentals
  • HTML Essential Training
September 2013 - Current

Southwestern Michigan College

Associate Degree in Applied Science
Graphic Design & Web Development Track
August 2000 - May 2002

Constantine High School

General studies with electives geared towards technology and design
August 1996 - May 2000

Skills

Affiliate Marketing Skills
  • Account management
  • Affiliate onboarding & development
  • Advertiser assets management
  • Agregate traffic optimization for KPI fulfillment
  • Postback management & troubleshooting
  • Social, PPC, and Native affiliate campaign management
Programming Languages & Tools
  • HTML5
  • CSS
  • Javascript
  • PHP
  • SQL
  • WordPress
  • Bootstrap
Design Tools
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Acrobat
  • Adobe Premier
  • Adobe InDesign
  • ONYX RIP Software
  • Colorburst RIP Software

Interests

Apart from being the best father and husband I can be, I spend my time as a DIY'er fixing up our 10 acre hobby farm. I raise beef, my wife rides horses, and my children raise chickens. I enjoy the connection to nature and hard labor after a day of working in the digital world at my desk.

When I'm not working at my desk or tending to the farm, I also enjoy cooking, woodworking, tree felling, fishing, singing, and golf.